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BIC Revives RtR Brand with Elite On-Wall Series of Passive Loudspeakers

BIC America is bringing back its RtR brand with the announcement of a new RtR Elite On-Wall Series, a family of passive loudspeakers meant to slot into traditional component home theater systems where other components are either impractical or insufficient.

The RtR Elite Series includes the OWT65, OWT75 and OWT85 On-Wall Towers; the OWCLR35B and OWCLR33A center channels; and the S2040 and S3070 dual-angle surrounds.

A Closer Look at the RtR Elite Series

According to BIC, the RtR Elite Series is specifically built around modern wall-mounted TV, with the OWT models being sized to visually complement 65-, 75- and 85-inch-class TVs.

Compared to most on-wall designs, these models use larger, internally braced MDF enclosures with two extra-long-throw 4.5-inch woofers and four passive radiators, increasing cabinet volume and air movement.

The towers also feature tapered cabinets that angle their output downward toward the listening position rather than projecting above. All three models handle up to 100 watts RMS and use gold-plated binding posts supporting speaker wire up to 14 gauge.

OWCLR33A in a living room

The OWCLR33A mounted above a TV. Photo courtesy of BIC America

For center channel, the OWCLR35B is designed for placement below the television, while the OWCLR33A, can be mounted above the display with three downward-angle positions to direct dialogue toward listeners. Both center-channels are voice-matched to the OWTs and can be mounted vertically for use as left/right speakers.

S3070 pair

S3070 45-degree pair. Photo courtesy of BIC America

Completing the system are the S2040 and S3070 surrounds, designed for front-height, side-wall or rear-wall placement in either vertical or horizontal orientations. The S2040 provides 20- and 40-degree mounting options, while the S3070 takes a different approach. The S3070 incorporates separate driver sets on precisely angled 30- and 70-degree baffles, broadening axis coverage for listeners seated both near and farther from the speaker.

Why Integrators Should Take Note

As TVs have grown ever larger, a significant pain point has become developing audio systems that can adequately support these larger screen sizes while still providing an immersive  listening experience.

“Today’s TVs have gotten dramatically larger while becoming thinner and less intrusive, but traditional speaker options haven’t evolved in the same way,” said Eric Huang, President of BIC America.

An Extra Note for the RtR Elite Series

All RtR Elite models are passive loudspeakers that require an AV receiver or amplifier and are designed to be paired with a subwoofer with an 80Hz-or-higher crossover.

BIC notes the series works together best as a voice-matched family for 5.1, 7.1 and immersive home-theater configurations. Mounting templates, heavy-duty keyhole mounts and installation hardware are included to simplify setup.

Pricing and Availability

The RtR Elite Series is expected to begin shipping September 1, 2026 through BIC America’s distributor network and Amazon. Pricing is as follows:

  • OWT65 On-Wall Tower: $429 MSRP each
  • OWT75 On-Wall Tower: $449 MSRP each
  • OWT85 On-Wall Tower: $469 MSRP each
  • OWCLR35B Center Channel: $439 MSRP each
  • OWCLR33A Center Channel: $469 MSRP each
  • S2040 Dual-Angle Surrounds: $429 MSRP per pair
  • S3070 Dual-Angle Surrounds: $549 MSRP per pair

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