Since joining teams, ADI and Snap One have certainly been bigger together, and they are celebrating a milestone ADI Expo by showing they are “Even Better Together,” too. That’s the theme of the upcoming 30th annual event, which takes place March 13 in Anaheim, Calif. As the two brands note, it’s an ideal opportunity for them to debut their combined business offerings as part of the industry’s longest running one-day networking, sales, and training program.
“The 30th anniversary of the ADI Expo arrives at a pivotal moment, as the collaboration between ADI and Snap One provides customers with an enhanced array of opportunities to grow with our expanding portfolio of brands, products, and programs,” says Marco Cardazzi, senior vice president, chief marketing officer, ADI and Snap One.
“As we continue integrating our businesses, our customer experience remains at the forefront. We look forward to building upon our 30 years of Expo success, and providing customers with unique networking opportunities, educational sessions, and valuable time with industry leading suppliers, all wrapped into one day.”
The ADI Expo program enables participating suppliers to engage directly with dealer and integrator customers from across North America and showcase their latest product offerings, Cardazzi adds. ADI and Snap One provide educational seminars and CEU credits (where applicable) at each Expo, allowing suppliers to position themselves as thought leaders and influencers in the industry.
Additionally, dealers can meet with more vendors, learn about more brands and products available in the expanded portfolio of solutions, and have an opportunity to profit from the one-day sales, and learn from the training opportunities being offered, the company states.
Lightapalooza took place in late February, and the growth of the event has mirrored the rapid ascension lighting fixtures and controls.
In 2024, the ADI Expo program saw a record 160 suppliers and more than 6,500 customers experience a new digital-first event. It featured a mobile app that provided supplier information, program agendas, networking opportunities, and more.
Attendees could even earn points toward special offers by using the gamification elements within the app, the companies add.
The 2025 “Even Better Together” ADI Expo program will kick off with more than 50 Preferred Partner Suppliers. Additional vendors will be participating in individual event locations.
From Anaheim, the ADI Expo will head to Toronto on March 18 and then to 26 other North American cities before concluding in November. The companies highlighted the benefits of their combined entity initially at last year’s CEDIA Expo in Denver. Each market has been strategically selected to maximize customer attendance, he says, ensuring the best chance to connect with key decision-makers.
“We’re excited to kick off the Expos this year and highlight how we are ‘Even Better Together,’” Cardazzi says.
“Customers will have a chance to see first-hand how as a combined business we’re focused on delivering greater value and helping them grow in today’s market.”
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