CE Pro 100 Brand Analysis: What Brands Do Pros Love in 2024?

There was little movement in 2024’s CE Pro 100 Brand Analysis rankings of 60+ industry technology and business operations categories. Business is good, and vendor support is leveraged by many of the industry’s most successful integrators leverage vendor support as a key ingredient in that success.

With that, it’s always important to keep in mind these rankings are based on direct input from the CE Pro 100 members. You’ll notice the numbers are down from past years, due to some technical difficulties on our end combined with the natural churn of companies that participate.

We mainly analyzed this year’s rankings more so on the margin movement on the leaderboards and which brands jumped into the top 5. That being said, the majority of last year’s winners are this year’s winners as well.

Without doing the math, we’d estimate that at least one-quarter or one-third of the category leader positions remain unchanged. Integrators appear to be comfortable with their vendor partners, which offers some stability for the channel.

At the same time, the buying groups continue to bolster their vendor members and conferences such as their spring and fall summits plus Emerald’s Total Tech Summit provide intimate outlets to meet with potential new suppliers.

2024 Lighting Controls and Fixtures Report

Lightapalooza took place in late February, and the growth of the event has mirrored the rapid ascension lighting fixtures and controls.

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Of course, CEDIA Expo always presents those opportunities each year. We’ll find out next year how much those events mirror industry trends and newcomers to the channel.

CE Pro 100 Top Audio Brands

Audio Amplifiers

Episode (Snap One): 83%

Sonos: 45%

Control4: 35%

Sonance: 30%

AudioControl (AVPro Edge): 28%

Audio Video Receivers

Sony: 51%

Marantz (Masimo Consumer): 40%

Anthem: 22%

Denon (Masimo Consumer): 20%

AudioControl (AVPro Edge): 18%

Yamaha: 18%

Home Theater Preamplifiers/Processors

Marantz (Masimo Consumer): 29%

AudioControl (AVPro Edge): 24%

Anthem AV: 21%

McIntosh: 19%

Sony: 17%

Floorstanding/Bookshelf Loudspeakers

Bowers & Wilkins (Masimo Consumer): 31%

Focal: 22% (Bullet Brand)

Klipsch (PAC): 21%

Sonos: 21%

Paradigm: 15%

Origin Acoustics: 14%

In-Wall/In-Ceiling Loudspeakers

Episode (Snap One): 43% (Bullet Brand)

Origin Acoustics: 37% (Bullet Brand)

Sonance: 34%

Bowers & Wilkins (Masimo Consumer): 27%

James Loudspeaker (Sonance): 25%

Headphones

Sony: 26%

Bowers & Wilkins (Masimo Consumer): 16%

Sennheiser: 16%

Focal: 11 %

Bose: 7%

Klipsch: 7%

Soundbars

Sonos: 53%

Leon Speakers: 31%

Episode (Snap One): 25%

James Loudspeaker (Sonance): 23%

Sonance: 19%

Subwoofers

Sonos: 42%

JL Audio: 28%

Origin Acoustics: 27% (Bullet Brand)

Bowers & Wilkins (Masimo Consumer): 21%

James Loudspeaker (Sonance): 21%

Turntables

Pro-Ject: 20%

McIntosh: 16%

Marantz (Masimo Consumer): 11%

Thorens: 11%

Denon (Masimo Consumer): 6%

Outdoor Audio

Sonance: 41%

Origin Acoustics: 36%

Coastal Source: 31%

Episode (Snap One): 27%

James Loudspeaker: 25%

Speaker Wire/Interconnects

Binary (Snap One): 34%

AudioQuest: 25%

Liberty AV Solutions: 22%

ICE Cable: 19%

Planet Waves: 10%

Wireless Audio

Sonos: 67%

Control4 (Snap One): 20%

Denon/HEOS (Masimo Consumer): 10%

Bluesound (Lenbrook): 9%

Bowers & Wilkins (Masimo Consumer): 7%

Media Servers

Kaleidescape: 41%

Sonos: 32%

Apple: 26%

Control4: 23%

Roku: 23%

Multiroom AV Distribution Systems

Control4 (Snap One): 48%

Sonos: 40%

Binary (Snap One): 29%

Crestron: 29%

AVPro Edge: 25% (Bullet Brand)

Acoustical Treatments

Artnovian/Origin Acoustics: 27%

CinemaTech: 15%

Episode (Snap One): 15%

Acoustic Innovations: 11%

Vicoustic: 11%

Kinetics Noise Control: 9%

CE Pro 100 Top Video Brands

4K & 8K TVs

Sony: 70%

Samsung: 67%

LG: 44%

SunBriteTV (Snap One): 31%

Séura: 21%

Blu-ray/DVD Disc Players

Sony: 56%

Samsung: 15%

Kaleidescape: 10%

Denon (Masimo Consumer): 4%

LG: 3%

McIntosh: 3%

Outdoor Video

Samsung: 54% (Bullet Brand)

SunBrite (Snap One): 49%

Séura: 32%

Planar: 3%

Projection Screens

Screen Innovations: 43%

Stewart Filmscreen: 38% (Bullet Brand)

Dragonfly (Snap One): 28%

Draper: 9%

Da-Lite: 7%

Projectors

Sony: 68%

Epson: 42% (Bullet Brand)

JVC: 18%

Barco: 10%

DPI: 9%

HDMI Cables

Binary (Snap One): 41%

AudioQuest: 29%

Ethereal: 10%

Tributaries/Clarus Cable: 10%

Wirepath (Snap One): 10%

Bullet Train (AVPro Edge): 7% Bullet Brand

Satellite

DISH: 21%

DirecTV: 17%

Video Distribution/ Switchers/Extenders

Control4 (Snap One): 32%

AVPro Edge: 29%

Binary (Snap One): 29%

Crestron: 27%

Just Add Power: 18% (Bullet Brand)

CE Pro 100 Top Networking/Connectivity Brands

Home Networks

Araknis (Snap One): 53%

OvrC (Snap One): 30%

Pakedge (Snap One): 29%

Eero (Amazon): 21%

Ruckus: 21%

Fiber-Optic Cable

Cleerline: 37%

Binary (Snap One): 20%

AudioQuest: 16%

AVPro Edge: 16%

Liberty: 8%

Ethereal: 8%

Networking/Data Wire

Wirepath (Snap One): 41%

ICE Cable: 27% (Bullet Brand)

Liberty AV Solutions: 21%

ADI: 14%

AudioQuest: 8%

Structured Cabling Products: 8%

Structured Wiring Enclosures

Wirepath (Snap One): 46%

Middle Atlantic (Legrand AV): 20% (Bullet Brand)

On-Q (Legrand AV): 18%

Future Automation: 7%

Leviton: 6%

Cell-Phone Signal Boosters

Wilson Electronics: 28%

SureCall: 20%

Verizon: 6%

AT&T: 4%

Samsung: 1%

Phone Systems/Intercoms

Control4 (Snap One): 22%

2N (Axis Communications): 10%

Panasonic: 10%

Holovision: 8%

Crestron: 5%

Savant: 5%

Cyber Security/Firewalls

Araknis (Snap One): 39%

Access Networks (Snap One): 29%

Ubiqiti: 18%

Pakedge (Snap One): 15%

Eero Plus (Amazon): 10%

SonicWall: 10%

Sophos: 10%

CE Pro 100 Top Control/Automation Brands

Whole-House Automation/Integration

Control4 (Snap One): 55%

Crestron: 29%

Savant: 29%

Lutron: 25%

Alarm.com: 16%

Lighting Controls

Lutron: 75%

Control4 (Snap One): 50%

Crestron: 21%

Savant: 13%

Alarm.com: 10% (Bullet Brand)

Universal Remotes/Tablets

Control4 (Snap One): 54%

Apple/iPad: 31%

Crestron: 29%

URC: 28%

Savant: 21%

Motorized Window Shades

Lutron: 61%

Screen Innovations: 24%

Hunter Douglas: 22%

Crestron: 17%

Draper: 8% (Bullet Brand)

HVAC Energy Smart Grid Management

Control4 (Snap One): 38%

Nest (Google): 26%

Crestron Electronics: 19%

Lutron: 16%

Savant: 15%

Voice Control

Josh.ai: 43% (Bullet Brand)

Amazon: 42%

Apple: 21%

Google: 21%

Savant: 6%

CE Pro 100 Top Home Enhancement Brands

Landscape Lighting

Coastal Source: 33%

Lutron: 15%

Colorbeam: 11%

WAC/AiSPIRE: 5%

FX Luminaire: 4% (Bullet Brand)

Lighting Fixtures

Lutron: 41%

DMF Lighting: 33%

Ketra (Lutron): 26%

WAC/AiSPIRE: 27%

American Lighting/Proluxe: 24%

Racks

Strong (Snap One): 60% (Bullet Brand)

Middle Atlantic (Legrand AV): 55%

Salamander Designs: 7%

Chief (Legrand AV): 5%

Sanus (Legrand AV): 3%

Rack Cooling Systems

Cool Components: 50%

Strong (Snap One): 38%

Middle Atlantic (Legrand AV): 31%

AC Infinity: 11%

Active Thermal Management: 11%

Lifts

Future Automation: 42%

Nexus 21: 39%

Auton: 17%

Chief (Legrand): 8%

Media Décor (Leon): 5%

Mounts

Strong (Snap One): 55%

Chief (Legrand AV): 37%

Sanus (Legrand AV): 33%

Future Automation: 30%

MantelMount: 21%

Power Conditioners

WattBox (Snap One): 61%

SurgeX: 27%

Furman: (Nice): 16%

AudioQuest: 14%

Panamax: (Nice): 12%

Central Vacuum

Dirt Devil/H-P Products/Vacuflo: 9%

Beam: 4%

Honeywell: 4%

Snap One: 2%

Broan-NuTone: 2%

Furniture

Salamander Designs: 43%

Fortress: 19%

CinemaTech: 18%

Sanus: 10%

Acoustic Innovations: 7%

Seating

Salamander Designs: 25%

Fortress: 24%

CinemaTech: 21%

Acoustic Innovations: 13%

RowOne: 10%

Remote Managed Services

OvrC (Snap One): 51%

Pakedge (Snap One/Control4): 26%

Alarm.com: 21%

Access Networks (Snap One): 18%

Parasol (Snap One): 13%

Water Leak Detection

Dam-it : 13% (Bullet Brand)

Waterbug: 13%

Control4 (Snap One): 10%

Watercop: 10%

DSC (Johnson Controls): 11%

Smart Major Appliances

(tie) LG: 3%

(tie) Samsung: 3%

Sub-Zero: 1%

Thermador 1%

Viking: 1%

Wolf: 1%

Energy Storage

SurgeX: 20%

RoseWater Energy: 9%

Savant: 6%

Sonnen: 3%

Indoor Air Quality Systems

Delos: 5%

Intellipure: 4%

Unified Communications

Biamp: 2%

Crestron: 1%

Logitech: 1%

CE Pro 100 Top Security Brands

Access Control

Yale (Fortune Brands): 39%

Control4: 34%

Kwikset: 19%

Alarm.com: 18%

Savant: 17%

IP Surveillance Cameras

Luma (Snap One): 48%

IC Realtime: 29%

Alarm.com: 17%

Wirepath (Snap One): 16%

Axis Communications: 12%

Security / Fire Systems

Resideo: 19%

DSC (Johnson Controls): 18%

Johnson Controls (IQ): 18%

2GIG (Nice): 9%

Nest (Google): 7%

Smart Locks / Deadbolts

Yale (Fortune Brands): 58%

Kwikset (Assa Abloy): 47%

Baldwin: 23%

Schlage (Allegion): 20%

August (Fortune Brands):12%

Video Doorbells

Ring (Amazon): 52%

Control4 (Snap One): 41%

DoorBird (Assa Abloy): 24%

Nest (Google): 18%

2N (Axis Communications): 17%

CE Pro 100 Top Operations Brands

Business Management/Proposal Software

D-Tools: 28%

iPoint: 21%

Portal: 13%

Bluebeam: 10%

Simply Reliable: 3%

Buying Groups

ProSource: 48%

Authorized Integrators Network (AIN):10%

HTSA: 8%

Azione/Oasys (Nationwide): 5%

General Distribution

Snap One: 48%

ADI: 42%

Control4 (Snap One): 33%

Ingram Micro: 24%

Brand Source: 16%

Tools & Testers

Fluke: 33%

Klein Tools: 25%

Platinum Tools: 25%

Labor Saving Devices: 18%

DeWalt: 15%

Vehicles

Ford: 31%

Nissan: 17%

Dodge/RAM: 9%

Mercedes: 9%

Chevy: 8%

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